体育新闻报道泛政治化现象研究 摘 要：体育与政治有着密切的关系，体育运动的国际性，也使得体育新闻也摆脱不了国际政治风云变幻的影响。因此，诸多的体育新闻报道出现了篡改议题、无限上纲上线、以成败论英雄、进行政治意识灌输等泛政治化的不良倾向等等。这些行为严重制约了体育新闻报道的公正性，误导受众，给社会舆论带来了不良的影响。针对这些问题，本文提出了几点建议：逐步改革我国体育事业的机制、相关行业应提升舆论引导能力、尽量规避特殊时期的负面效应、增强体育新闻报道中的新闻专业主义精神、大力提高体育观众的认知水平。希望这些建议可以提高体育报道的专业化水平，使体育新闻朝着更好的方向发展。
关键词：体育；体育新闻报道；泛政治化
A Study of Pan-politicalization Phenomenon
in The Sports News Reports
Abstract:Sports is not only closely related to politics, the internationalism of sports activities also makes sports news be greatly affected by the influences which are caused by the constant changes of international politics. For this reason, quite a lot of unhealthy tendencies caused by pan-politicallization such as manipulating the issues, exaggerating mistakes to the maximum, simply judging a person by his success or failure, instilling in political consciousness and so on appear in the sports news reports. Those bad behaviors have already severely destroyed the impartiality that sports news reports should base on, misled the readers of the reports and caused a lot of negative effects to the public opinion. To solve these problems, this paper puts forward the following five suggestions, namely: reform sports mechanism of our country step by step, promote public opinion guiding ability of relevant industries, avoid negative effects caused in the particular period to the greatest extent, enhance professionalism spirit in the sport news reports and improve the cognitive level of the audience. The author hopes that these suggestions could help to improve the specialization level of the sports report and to make sports news develop toward a better direction.
Key words: sports；sports news report；pan-politicalization
目 录
摘 要 1
Abstract 1
一、体育新闻报道泛政治化的表现 2
(一) 篡改议题 2
(二) 无限地上纲上线 3
(三) 以成败论英雄 5
(四) 媒体存在政治意识灌输行为 6
二、体育新闻报道泛政治化的原因分析 6
(一) 举国体制的体育事业 6
(二) 舆论引导方向错误 7
(三) 政治敏感时期的影响 8
(四) 媒体职业道德缺失 8
(五) 体育观众的认知水平所限 9
三、如何规避体育新闻的泛政治化 10
(一) 逐步改革我国体育事业的机制 10
(二) 相关行业应提升舆论引导能力 10
(三) 尽量规避特殊时期的负面效应 11
(四) 增强体育新闻报道中的新闻专业主义精神 12
(五) 着力提高体育观众的认知水平 12
参考文献 13,3222